My Story
The Story Behind Every Number Is A Decision
Every number in a business has a story behind it - and the first question I ask is never "what is it?" It's "why is it, and what should we do about it?"
That mindset started simply. As a child, I once noticed the same 10-rupee banknote I had spent passing through a friend's pocket money days later - and I couldn't stop wondering where it had traveled and where it would go next. I learned that money moves through decisions, records, and transactions - and that behind every entry, reconciliation, and statement is a decision someone made.
That is what drew me to accounting and forensics: the numbers always have a reason. When they don't match, the reason is the insight.
So my work answers three questions in sequence: What happened? (accurate books), Why did it happen? (variance and forensics), and What should we do next? (forecast and decision).
That is the through-line of my career, from 45+ audit files a day at Deloitte to owning the close at AA Innovations: accuracy as the baseline, insight as the standard, and a decision as the deliverable.


















